Born in the salon. Built for South Africa.
72 Hair started with the Green family, three generations of hairdressers with more than 40 years combined experience behind the chair. Frustrated by products that were either effective or kind to hair, but rarely both, they set out to formulate a range that did both: salon-grade results, fully vegan formulas, and zero animal testing.
Every 72 Hair product is made and bottled in the UK, built around avocado oil and Inchi oil to nourish, moisturise and add shine, and packaged in 100% recyclable materials made with 50% recycled plastic.
Now in South Africa, we're bringing that same philosophy to all South African hair types, every texture, every curl pattern, every colour treatment, with products priced for real life, and backed by real education about what's actually in the bottle, and why.





